Interflora at the RHS Chelsea Flower Show 2015

by Bethany Day on May 15, 2015

Following five prestigious medals in consecutive years, Interflora are hoping to wow the crowds once again at RHS Chelsea Flower Show with another stunning floral design exhibit created by a team of award-winning florists.

Entitled ‘Time for Tea’ the floral installation is inspired by the tradition of afternoon tea and embodies all the fun of a summer tea party.

Standing at five metres tall, the striking floral exhibit is sure to be a real talking point for visitors within the Great Pavilion and will consist of a giant, suspended teapot which will be adorned with many thousands of flowers including many country garden favourites such as stocks, peonies and sweet williams.

 

 

Illustration of Interflora’s 2015 design exhibit ‘Time for Tea’

David Ragg, lead floral designer, said: “We had hoped to include a number of British grown stems in our exhibit, however due to adverse weather conditions, the flower farms we have been working with have not been able to produce the crop in time and to our specification. We have however been able to source some beautiful English stocks from Lincolnshire which have a wonderful fragrance and really do showcase the best the season has to offer.”

Stocks are a country garden favourite

Butters Group, who work with a number of British growers in the East Midlands, added: “We have been visiting flower farms weekly to monitor the crops but as most are grown outdoors they are at the mercy of the UK weather. Due to the cold spring alliums, peonies, sweet williams and sunflowers are all behind where we would expect them to be at this time of year.”

Peony crops in Lincolnshire have been affected by adverse weather and cold spring temperatures

Asking David what we can expect from Interflora when the show opens to the world’s media on Monday, he said: “This year’s concept is really fun and something that people will be able to identify with. It’s also our most ambitious design to date in terms of the scale of the exhibit and the number of hours of floristry work involved.”

The exhibit will be created over a five day period by a team of five Interflora florists from across the UK and will take an estimated 70 hours to complete.

 Interflora’s exhibit will take shape across five days before the show opens on Monday 18th May

Interflora’s design exhibit ‘Time for Tea’ can be seen in the Great Pavilion at the RHS Chelsea Flower Show until 23rd May. For more information, visit www.interflora.uk/chelsea.


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Bethany Day

Blogger and online PR guru for Interflora UK. Interested in guest-posting on our blog? Email blog@interflora.co.uk or connect with me.

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Post category: RHS  

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